Embedded wellbeing leadership for organisations that want progress, not just activityExplore the partnership options
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Embedded Wellbeing Lead

Wellbeing needs
ownership.
Not another awareness day.

Hire a named We Are Wellbeing Lead to work alongside your business: building the strategy, coordinating practical delivery and showing leaders the difference it is making.

A named specialist Clear reporting Part of your team
YOUR ORGANISATIONWellbeing partnership
Active
WL
Your named leadWe Are WellbeingStrategy · delivery · accountability
NowListenInsight & priorities
90 daysEmbedAction & capability
QuarterlyReportImpact & next steps
Priority actions on track8 / 10
Illustrative progress view

The ownership gap

Most wellbeing plans do not fail because people do not care.
They fail because nobody has enough time to lead them.

HR, People and Health & Safety teams are often asked to improve wellbeing alongside everything else they already own. Activity becomes reactive, disconnected or dependent on one enthusiastic individual.

An Embedded Wellbeing Lead gives your organisation dedicated expertise and momentum without the cost or commitment of a full-time hire.

What changes

A lead who makes
wellbeing happen.

Your named lead works within the realities of your workforce, bringing in the right We Are Wellbeing expertise when it will make a difference.

01

Clear ownership

A named wellbeing professional who keeps activity moving and leaders accountable.

02

Joined-up support

One plan that connects insight, health checks, manager capability, campaigns and specialist support.

03

Measurable progress

A practical scorecard that shows engagement, priorities, delivery and what needs to happen next.

A practical partnership

From insight to
visible progress.

We do not begin with a generic campaign plan. We begin with your people, your business objectives and the conditions that affect how work feels day to day.

Explore Wellbeing Strategy & Insight
01

Listen

Start with leadership context and our free Wellbeing Insights Survey to understand what is happening now.

02

Focus

Agree the priorities, ownership and a realistic 90-day roadmap—not an overfull wellbeing calendar.

03

Embed

Your named lead coordinates delivery, develops internal capability and keeps activity connected to the plan.

04

Report

Review progress with leaders, learn from the data and decide the next actions with confidence.

Shared accountability

We lead the work.
You lead the change.

We become a valued part of your team, but wellbeing cannot be outsourced entirely. Sustainable progress needs visible ownership on both sides.

We Are Wellbeing Lead

We own

  • Turning employee insight into a focused plan
  • Coordinating agreed wellbeing delivery
  • Developing managers, champions and committees
  • Keeping momentum between interventions
  • Reporting progress and challenging drift
Your organisation

You own

  • Senior sponsorship and visible leadership commitment
  • Decisions on workload, policy, culture and investment
  • Internal communications and access to employees
  • Appropriate employee support and escalation routes
  • Taking action on agreed recommendations

More than one person

A named lead.
A varied expert team.

Your named lead is your day-to-day partner, but you are never limited to one generalist. We bring together a small, highly experienced team with complementary expertise—so the right support is available without you managing multiple suppliers.

Clinical & health expertise Psychology & coaching UK & Ireland delivery
Andy Romero-Birkbeck

Founder & Workplace Wellbeing Expert

Andy Romero-Birkbeck

20 years' experience helping organisations turn wellbeing into sustainable performance, stronger managers and practical accountability.
Dr Sam Khan

Medical Director & Consultant Physician

Dr Sam Khan

Consultant physician and medical expert, bringing credible clinical insight to workplace health and prevention.
Dr Andrew Beck

Director of Psychology

Dr Andrew Beck

Consultant clinical psychologist and mental health expert, supporting psychologically safe, healthier ways of working.
Shakira Taylor

Wellbeing Lead South

Shakira Taylor

Menopause and women's health expert, helping organisations provide practical, inclusive support across life stages.
Ben Richardson

Wellbeing Lead North

Ben Richardson

Fitness, behaviour change and mental health expert, focused on support people can use in everyday life and work.

Partnership options

Choose the level of
leadership you need.

All partnerships are tailored around your workforce, existing provision and priorities. An initial six-month commitment gives the work enough time to establish traction and show meaningful progress.

Embedded Wellbeing Lead

Core

For organisations building a stronger foundation

£1,750+ VAT per month
  • Named Wellbeing Lead
  • Monthly leadership planning meeting
  • 90-day action plan and communications calendar
  • Wellbeing Insights Survey coordination
  • Quarterly progress update
Discuss Core

Embedded Wellbeing Lead

Strategic

For larger, multi-site or higher-risk organisations

From £5,000+ VAT per month
  • Named fractional wellbeing lead
  • Executive steering and strategic governance
  • Regular onsite presence
  • Programme and supplier coordination
  • Board-ready reporting and annual plan
Discuss Strategic

Health checks, large-scale training, coaching, travel and specialist clinical work are scoped separately where needed—so you only invest in the delivery that supports your agreed priorities.

“

A useful wellbeing plan has a clear owner, realistic priorities and the discipline to keep improving.
Evidence-led priorities Internal capability Quarterly accountability

Put wellbeing in capable hands

Bring in the leadership
to make it stick.

Tell us what you are trying to improve, where ownership currently sits and what support your people need. We will recommend a practical partnership level.

Book a discovery call

Prefer us to contact you?

Request a quote
or callback.

Share a few details and a member of our team will respond within one working day.

Please do not include personal or employee health information.

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Email us or call 0113 460 1684.